If you don’t know the answers to the questions above, it’s ok. You’re not alone. You probably have a dysfunctional sales and marketing process that’s happened as a result of one or more of the following:
If this sounds like you. We can help. It starts with a simple phone call where we will discuss your specific issues.
This is then followed up with a free one-hour consultation, off the back of which, we will create an outline strategy for you.
And when we start working together, the first 3 months are at a reduced rate.
We want to get to know your business – inside out. But we don’t believe in learning on your tab.
We do everything for you. As your marketing team or as a part of your existing team. No two strategies are the same, but here’s just a snapshot of what we might undertake for you:
We don’t live in a one size fits all society. But, the reality is that businesses around the world still behave as if we do. Marketing efforts are led by activities, not strategies. “We must be on Facebook, we need a PPC campaign, how can we build our influencer network”. And, the more methods there are to go to market, the more disconnected it all becomes.
Do you Dare to be different?
At Dare, we focus on the goal and we create the strategy. If that strategy requires PPC to achieve the goal – great. But we don’t let tails wag dogs here.
Cultivate a relationship. Establish rapport. Build trust. Drive engagement.
Unfortunately, this is where many businesses get it wrong. They set off on the wrong foot. In order to develop a relationship, you need to focus on three things:
We design your business, marketing, and communication strategies around this core basis.
We don’t live in a one size fits all society. You need to adapt your message, your offering and the channels you choose to use. When you skip this key step, you’ll create myopic, “me too” strategies that look just like something your competitors are doing.
We use our extensive experience and insights to ensure you’re talking the right language to the right people at the right time.
Research is often seen as something we do at the beginning of a project. The reality is that things change, trends evolve, opportunities present themselves. You need to be evolving too and to do that you need to keep a constant review of what you are doing and whether it is still relevant.
We conduct ongoing research throughout our relationship with our clients. We keep our finger on the pulse and ensure that we hang on to the old as long as it’s good and move on to the new as soon as it’s better.
What do you do to excite your prospects and customers? Are you giving them something to talk about – boast even? We live in an age of self publishing where the need for content is unrelenting.
We use this to your advantage. Our plans look for ways to turn insignificant moments in the research consideration and decision stages in the sales process into content that drives word of mouth.
“We hired Loman Miller (Dare Marketing) to assist with internal and external marketing. They took time to get to understand our business and worked well with the senior management team producing creative, tailored results which had both an immediate and long term impact on our business and brand. We would be happy to recommend them and would not hesitate to work with them again should the opportunity present its self.”
“Loman Miller (Dare Marketing) has been a pleasure to work with. They took the time to get to know our business and our objectives and their expertise helped us with our current business as well as new opportunities. Their approach has been diligent, professional and refreshing – they’re nice people to deal with too. I would recommend them wholeheartedly.”
“I’ve worked with Robyn and her team for longer than I care to remember! They are our marketing department. They lead and execute everything we do alongside the support team in store. Apart from knowing the business inside out, they’re creative, proactive and have certainly pushed us out of our comfort zone more than once – and it’s paid off. We’re a small independent with a huge profile in the area. Recently, we’ve had to take on a large national competitor and we’re holding our own. Marketing isn’t really something I worry about now. I know Dare has it covered.”
We enlisted Dare Marketing’s help when we were bringing a new offering to our existing market. After a thorough market research project, they presented us with 3 different strategies to consider. On opting for the SaaS positioning, they went on to establish a name and assist our internal marketing team with the branding and launch campaigns. We continued to work with them long after the initial launch as they became an integral part of our team; assisting with digital communication, content creation, SEO strategies, inbound marketing and even the selection of a new CRM system. The expertise and knowledge they provided was invaluable and I wouldn’t hesitate to recommend them.
Dare Marketing have been our dedicated marketing team for almost 4 years. We don’t have a marketing function in house, so they have managed everything on our behalf right from developing a new website to social media, SEO and PPC, blogging, email marketing campaigns, advertising – you name it, they’ve done it. They’ve worked very closely with our sales team too, automating parts of the process and assisting in nurturing opportunities. Apart from their expertise and knowledge, they’ve also been a great team to work with. They became a part of the Cubex family. I wholeheartedly recommend them to anyone who needs marketing support.